Exploring the Potential Correlation Between Smartphone Screen Time and Media Literacy

The advent and popularity of mobile smart devices have altered media consumption habits. Smartphones have increased the amount of time that is spent interacting with screens, subsequently increasing the amount of media that is being consumed. With more time being spent reading the news, scrolling on social networking sites, and engaging with mobile applications, there is a concern about how well the information consumed is comprehended. The process by which media literacy can be gained is currently unclear. This study investigates the relationship between iPhone users’ screen time consumption and their media literacy skills. Screen time is calculated both as an overall average and by media type. Media literacy is calculated through the use of Koc and Barut’s New Media Literacy Scale (2016). Findings illustrate that there is a statistically significant correlation between Other screen time and media literacy. This study offers a glimpse into the relationship between iPhone usage and media literacy, prompting further exploration into both the benefits of screen time and how media literacy skills can be strengthened.